Effective date: November 10, 2025
Verdapt (“Verdapt”, “we”, “our”, or “us”) provides AI-powered lead capture and scheduling tools for landscaping companies and similar. This Privacy Policy explains how we collect, use, share, and protect personal information when you use our websites, products, and services (collectively, the “Services”).
If you connect your Google account (e.g., Gmail, Google Calendar, or other Google Workspace APIs) to Verdapt, additional terms in Section 7 (Google User Data) apply.
By using the Services, you agree to this Privacy Policy. If you do not agree, do not use the Services.
Account and Profile: Name, business name, email address, phone number, password, and preferences when you create or update your account.
Billing: Payment method details (processed by our payment provider, e.g., Stripe), billing address, and transaction records.
Content and Support: Information you provide via forms, chat, phone, or support requests.
Usage and Device Data: IP address, browser type, device identifiers, pages viewed, referring/exit pages, timestamps, and other analytics data.
Cookies and Similar Technologies: We use cookies, local storage, pixels, scripts, and similar technologies to provide and improve the Services, authenticate users, remember preferences, analyze usage, and measure campaign performance.
We use third-party attribution and analytics tools to understand lead sources and optimize performance, including:
Meta (Facebook) Pixel
HYROS / HYROS AIR for multi-touch attribution and campaign performance tracking
iClosed / Call tracking systems for call attribution and booking insights
These tools may receive pseudonymous identifiers (e.g., hashed emails, device identifiers, UTM parameters) to attribute leads and conversions to marketing campaigns. You can manage cookie and pixel preferences in your browser settings. Additional opt-out information is available via each platform’s privacy settings.
Telephony & Messaging: Metadata and content processed via our telephony and messaging providers (e.g., call recordings/transcripts, SMS messages) to the extent you enable these features.
Calendar/Email/Contacts (if you connect Google): Event details, availability, attendee information; email metadata and content necessary for features you explicitly enable (e.g., lead intake, booking confirmations); contacts for scheduling and communication. See Section 7 for Google-specific terms.
Other Integrations: If you connect other third-party services, we will access the information those services make available in accordance with your permissions and their terms.
We process personal information to:
Provide, operate, and maintain the Services;
Authenticate users, secure accounts, and prevent fraud or abuse;
Facilitate lead capture, qualification, call handling, messaging, and scheduling;
Send service-related messages (e.g., confirmations, updates, and security alerts);
Analyze performance and usage to improve the Services;
Provide customer support;
Comply with legal obligations.
We may use aggregated or de-identified data that cannot reasonably be used to identify you for analytics, research, and product improvement.
Where applicable, we rely on the following legal bases:
Performance of a contract (to provide the Services);
Legitimate interests (e.g., to secure and improve the Services);
Consent (e.g., for certain integrations or marketing communications);
Compliance with legal obligations.
We do not sell personal information.
We share information with:
Service Providers/Processors: e.g., cloud hosting, telephony, analytics, payment processing, customer support, email marketing and CRM platforms such as ActiveCampaign, and email delivery providers. These service providers act on our behalf under contractual confidentiality and data protection obligations.
Workspace Administrators: If you use Verdapt under a business account, your organization’s administrator and authorized users may access information within your organization’s Verdapt workspace.
Legal/Compliance: To comply with applicable law, regulation, legal process, or enforceable governmental request; to enforce our terms; to protect the rights, property, or safety of Verdapt, our users, or the public; or to detect, prevent, or address fraud, security, or technical issues.
Business Transfers: In connection with a merger, acquisition, financing, reorganization, bankruptcy, or sale of all or part of our business. We will continue to protect personal information consistent with this policy and provide notice of any material changes. We do not sell personal information.
We share information with:
Service Providers/Processors: e.g., cloud hosting, telephony, analytics, payment processing, customer support, and email delivery, strictly to perform services on our behalf under contractual confidentiality and data protection obligations.
Workspace Administrators: If you use Verdapt under a business account, your organization’s administrator and authorized users may access information within your organization’s Verdapt workspace.
Legal/Compliance: To comply with applicable law, regulation, legal process, or enforceable governmental request; to enforce our terms; to protect the rights, property, or safety of Verdapt, our users, or the public; or to detect, prevent, or address fraud, security, or technical issues.
Business Transfers: In connection with a merger, acquisition, financing, reorganization, bankruptcy, or sale of all or part of our business. We will continue to protect personal information consistent with this policy and provide notice of any material changes.
We do not share Google user data with third parties except as necessary to provide the Services and as described in Section 7.
We retain personal information for as long as needed to provide the Services, comply with legal obligations, resolve disputes, and enforce agreements. Retention periods vary based on data type and our obligations. You may request deletion of your account data as described in Section 10.
We implement technical and organizational measures designed to protect personal information, including encryption in transit (TLS), access controls, and audit logging. No security measure is perfect; we encourage you to use strong passwords, enable multi-factor authentication (if available), and promptly notify us of any suspected unauthorized access.
If you connect your Google account, Verdapt’s access and use of Google user data complies with the Google API Services User Data Policy, including the Limited Use requirements.
Depending on the permissions you grant when connecting:
Google Calendar: Read/write calendar events to check availability, schedule and manage meetings, and send invitations/reminders.
Gmail: Read message metadata and content necessary for features you enable (e.g., sending booking confirmations, processing inbound lead emails) and send emails on your behalf (e.g., confirmations and reminders).
People API (Contacts): Read and/or write contacts for scheduling and communication features you explicitly enable.
We request the minimum scopes necessary to deliver requested features. You can revoke access at any time via your Google Account’s security settings.
We only use Google user data to provide or improve user-facing features you request or enable (e.g., scheduling or email confirmations).
We do not use Google user data for advertising or to build advertising profiles.
We do not sell or transfer Google user data except as necessary to provide the Services and only to service providers subject to confidentiality and security obligations.
No human access to Google user data unless (i) you give explicit consent, (ii) it is necessary for security or to comply with applicable law, or (iii) our use is limited to aggregated and de-identified data.
We do not use Google user data to train generalized AI/ML models. Any machine learning we apply to Google user data is limited to providing the user-facing features you enable and operates under the Limited Use policy.
You may disconnect Verdapt’s access to your Google account at any time in your Google Account permissions. Upon revocation or account closure, we will cease further retrieval of Google data and delete associated tokens. You may request deletion of synchronized data as described in Section 10.
Account Settings: Update profile and preferences within the app.
Email Communications: You can opt out of non-transactional emails via unsubscribe links. You will still receive transactional or service-related messages.
Cookies: Manage cookies via browser settings; some features may not work without them.
Permissions: You can connect or disconnect integrations at any time and manage OAuth permissions at the provider (e.g., Google).
We may process and store information in the United States and other countries where we or our service providers operate. Where required, we implement appropriate safeguards for cross-border transfers, such as Standard Contractual Clauses.
Depending on your location, you may have rights to access, correct, delete, or port your personal information, object to or restrict processing, and withdraw consent. To exercise rights, contact us at admin@verdapt(dot)com. We may request additional information to verify your identity.
The Services are not directed to children under 13, and we do not knowingly collect personal information from children. If we learn we have collected such information, we will delete it.
Our Services may link to third-party websites or services that are not controlled by Verdapt. This Privacy Policy does not apply to those third parties. We encourage you to review their privacy policies.
We target 99.9% uptime for the Services. This target excludes outages or interruptions caused by third-party carriers, internet service providers, customer-side network issues, and events outside of our reasonable control (force majeure). If a public status page is provided, real-time service availability and incident updates will be posted there.
Support response times vary by plan tier:
Starter: Responses within 1 business day.
Growth & Beyond: Same-day responses during standard business hours.
We may update this Privacy Policy from time to time. The updated version will be indicated by an updated “Effective date” and will be posted at https://www.verdapt.com/privacy-policy. Your continued use of the Services after the effective date constitutes acceptance of the updated policy.
If you have questions or concerns about this Privacy Policy or our practices, contact us at:
Verdapt
Attn: Privacy
14621 State Road 70 E Ste 224
Lakewood Ranch, FL 34202
Email: admin@verdapt(dot)com
